Thursday, 27 February 2014

Brief 2 - Communication is a Virus: Packaging

27th February

When we began to design the pack that we would hand out to people it consisted of an A4 sheet which would have been divided into 3 and then cut out. One slip with instructions on an example to make, One with how to enter the competition and one with a bit of information about origami. This would then fit into a C4 envelope and save on paper costing as it would divide the cost by 3. 

However after Aimee had designed the vectors, it soon became apparent that there was no way near enough room on the sheets to fit a logo, worded instructions and the diagrams on. It also meant we would have to fold the origami square in half which means it would limit the designs we could give as most designs don't have the middle fold in them. 

From here we decided to work with an A5 envelope, this allowed a 6x6 square to fit in with all the information. After this Eliot and Aimee came up with the idea of fitting all the information into a hot dog fold book so that it was compact but also nicer to read and look though. This also allowed the information to be on two separate A5 sheets which means the information wouldn't be cramped.

When it comes to the packaging we initially wanted to have it in the envelope as I stated. However for the cost of each pack and envelope it may be cheaper to use a black strip of paper around the pack vertically and horizontally. We will ask about this at the interim crit and try both out and get opinions on each.

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