Sunday, 19 April 2015

Essay Practical: Air Symbol


I have created another version of the logo for a potential Coastal Air. The colours don't really work for this logo however it will be a useful starting point if I do decide to branch out my range of Airs.



This is one of the well known symbols for air. I felt like the logo was missing something and perhaps placing a shape behind it would solve this problem.

The Air shape fitted really well with the line forming the flick of my A.



I traced around the shape to create my own version. This is would create a vector rather than working from the raster image. Now I can adjust the colour and opacity to suit my logo. 



I like the links behind using the shape and its symbolic meaning. However it makes the logo look busy and unclear, I will leave it for now and try and use it later in the design process if I can!


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