Tuesday 4 March 2014

Brief 3 - Screen Print (Poster): Poster Research

Richard Amsel

Richard's work has an iconic and a very clear style to it. Most of his work uses a lot of fine detail but does not show the whole image. The white page edges are used to write information and occasionally have the image overlapping (such as the Raiders of the Lost Ark) where it makes the image feel like it is coming out into real life. The fonts he uses outside of the drawing are simple and clear; They are bold which catches your attention to the important information. Where as the fonts/titles mixed within the work are bolder and aren't a set font, but tend to be hand rendered to fit with the work but also so the letters overlap to create more layers.







Bill Gold

Bill Gold's posters work with simple colours and imagery. The text stands out to me on the posters, he hasn't tried to make it smaller or hide it. Through the text he gives you a clue to what the film is about. His style of the poster reflects the mood of the film; for example the clockwork orange poster looks menacing as well as slightly strange, mysterious and creepy. This reflects the film without giving too much away.




I like the detail and colouring on the My Fair Lady poster, however since I only have two colours to work with this bright colour idea is out of bounds however I can look into intricate styles of illustration.



Saul Bass
Saul Bass' work is one of my favourites and definitely one of the most appropriate for this brief as we are having to screen print the posters. He works with only one or two colours plus stock but the affects he produces really show that it is about the idea behind the work. 
He works with the outlines of objects which make it iconic along with his hand rendered style type not following or sitting on the line.









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