Brief 5 - Message Delivery: Interim Crit

The interim crit yesterday was divided into two groups the first group would layout their work and then leave the room whilst the second group went around and gave anonymous feedback. This was an interesting way of doing it because it meant you were looking at the work soley by itself and it had to speak to itself. It meant that you could see if the message you were trying to portray became clear to an unknowing audience or not. This allows for tweaks to be made before the final crit on friday.

Much of the feedback received was of use and will be considered when making the next set of changes. Below are some points that were highlighted:

• "Are you for or against nuclear power? make this more clear"
• "good quote - try different layouts and type faces"
• "consider kerning and leading"
• "one plug would be more concise and hard-hitting"
• "maybe work with the cloud idea but instead of a line around the cloud, use the writing to make a cloud shape"
• "find a bold typeface that doesn't detract"
• "experiment with international plugs"
• "you could think statistically?  - research stats and facts on nuclear energy"
• "I like the text idea. it is a shocking fact and really reassures people about waste -- focus on waste more"
• "good statistics to shock audience, effective layout of text and image design, but the text disappears slightly"
• "best way to show tonnes of information across is in the form of info graphics - simple layouts dependant on perfect positioning"

From here other ideas will be explored but the key issues will be taken into consideration when making the posters.

Brief 3 - Alphabet Soup/Type Face: Interim Crit

The feedback that was given for Brief 3 has been really useful for developing the alphabet further. The way the crit was laid out meant that we didn't present to the group, but rather lay our work out and let it speak for itself. On a separate sheet was written anonymous feedback which we could then use to develop our alphabet.

The main pieces of feedback that seem to be of value are the following:

• examples of the font silhouettes being used as the starting point
• begin looking at 3D and mechanical 
• Top heavy letters work well
• exploring the idea of tracks and working that in with the font of Briem Akademi
• tall letterforms
• 'divided idea is most visually pleasing' - idea of constructing and deconstructing
• choose a clear path, focus on one of his traits or think of overlapping traits
• focus on creating more legible letterforms

From this it allows for a wide range of ideas to be developed further and hopefully form a strong basis of work.

Brief 4 - Message Delivery: Interim Crit

The interim crit proved not only useful but also interesting. It was interesting to see the wide range of stories people had chosen and also to listen to the range of research that the people had collected especially those who had also chosen nuclear power. 

After the crit it became apparent that the final piece for Brief 5 will be informative and educational. This means that the next amount of research will be trying to gain more knowledge on different aspects of nuclear power. The final posters will aim to show the facts about nuclear power to people and allow them to make up their own mind on it. Many people are against nuclear power but with no just reason so hopefully this will make it a fair argument.